AI SEO & AEO: Grounding Queries and Fan-Out Queries
What Really Happens When Someone Asks an AI About Your Business Most people picture AI search the way they picture Google: you type a question, the machine looks it up, you get an answer. One question in, one lookup, one answer out. That’s not what happens with AI search. When you ask ChatGPT, Gemini, Perplexity, or Copilot a question, the model quietly turns your single prompt into it’s own little research project: – It figures out the main topic, which