Denver SEO Blog: Web Development, SEO & Marketing

Microsoft is increasing personalizing ads given to it’s users. Microsoft says privacy is kept intact, and advertisers using Microsoft’s new Adcenter Pay-Per-Click(PPC) service are indeed seeing higher click-through rates(CTR). So, what’s the problem? It sounds like a win-win, and behavioral targeting will certainly be seen with increasing emphasis at Google AdWords, Yahoo Search Marketing and other PPC advertising providers.

In a discussion of the article on Slashdot.org, one user writes:
Microsoft and friends are going to push ads at us either way, I would just as soon see ads for stuff that I am actually interested in. When I go to a store and the salesman knows me well enough to actually be helpful I chalk that up to good service. Why should a website be any different?

Has anyone noticed the behavior targeted ads – rolled out in September in the United States? Do you prefer them? Let us know what you think.

Tags: website development, search engine optimization, seo, website design

Tweet This Post

In Maryland, the electronic voting machines were inoperable when polling places opened. It was human error, though: Plastic wallet sized cards needed ro operate the machines were forgotten and a scramble ensued. By the end of the day, election workers had voters casting on scraps of paper, sealed inside envelopes purchased at the local pharmacy. Despite the cases of security issues(once hacked by a monkey?!), electronic voting is here to stay. Unfortunately, it seems the machines are being phased in too quickly – without the necessary fallbacks to paper balloting systems when needed. Track the latest issues during the primaries at www.blackboxvoting.org.

Tweet This Post