Home > Pay-per-click advertising

Pay-per-click advertising

Why use pay-per-click advertising if I’m doing SEO?

Pay-per-click advertising (also known as PPC) is not for every situation or client but it’s often a good starting point for search engine optimization (SEO).

PPC is right for those who:

  • Are running an ecommerce business
  • Have a new website that is not showing up in search engine results
  • Don’t yet know which keywords are their best opportunities

We routinely plan and manage PPC advertising for clients who want to gain immediate exposure on the search pages. If you are running an ecommerce business, PPC can be the lifeblood of your lead generation. Because of our deep experience in ecommerce, we understand the leading indicators and how to use them to cost effectively manage your PPC campaigns.

PPC is particularly helpful for new websites that are not yet being crawled by the search engines. And we’ve found that PPC campaigns are a speedy diagnostic tool for identifying your highest-performing keywords without waiting weeks or months.

Hyper Dog Media is one of the few Google AdWords Qualified Companies in Colorado, as well as a Yahoo Search Marketing Ambassador.

If you already manage your own PPC campaigns, let us give you your time back and improve your PPC results.